Making Supplier OperationsEffortless
We believe procurement teams deserve better tools. Tools that work with suppliers, not against them.
The Problem We're Solving
Procurement teams spend countless hours on manual data entry. Copying information from emails to spreadsheets. Chasing suppliers for updates. Wrestling with portals that suppliers refuse to use.
We saw this problem firsthand. Despite billions spent on procurement technology, supplier adoption rates hover around 30%. The tools designed to help actually create more friction.
That's why we built Sotro. A platform that meets suppliers where they already are - their email inbox.
Email-Native
Suppliers respond via email. No training, no portals, no friction.
AI-Powered
Automatic data extraction from any format. No manual entry required.
Instant Results
Deploy in minutes, not months. See value from day one.
Our Vision
We envision a world where supplier collaboration is seamless. Where procurement teams focus on strategy, not data entry. Where every supplier — from the largest enterprise to the smallest vendor — can participate equally.
What Drives Us
Our values shape how we build products and work with customers.
Supplier-First
We design for suppliers, not just buyers. When suppliers succeed, everyone wins.
Simplicity
Complex problems deserve simple solutions. We remove friction, not add it.
Trust
Your data is yours. We build with privacy and security at the core.